Email Marketing - Most Useful Resources & Tips
 The goal of this email marketing section
Our Email Marketing pages are designed for everyone who is looking to learn more about how to use email for marketing purposes. The goal of this email marketing section is to share our experience on email marketing (not spamming!) and to point you great articles, software and resources about email marketing. Using these email marketing resources, in conjunction with our email marketing software, can provide you key advantages in front of your business competitors.
Useful Articles on Email Marketing
Best practices for effective email marketing: great tips to increase your success rate on email marketing campaigns;
Collection of email marketing articles, by email marketing pioneer Al Bredenberg;
Permission email marketing white paper (Microsoft Word document): best email marketing practices;
"Dialogue - Not Agreement - Is The Sign Of An Effective Newsletter" , by Michael J. Katz;
"Secrets to Building Massive Opt-In Lists", by Shelly Lowery;
"A Beginner's Guide to Effective Email", by Kaitlin Duck Sherwood;
more email marketing articles
Email Marketing Software
The importance of customizable bulk email software;
Why & how to distribute a press release by email - email marketing is not only about promoting products or services by direct emails to potential customers;
How to personalize email marketing campaigns - 5 easy steps to personalize & send marketing emails;
Email newsletter software - use email marketing software to distribute newsletters to your customers base;
Useful software for email marketing related tasks - software products designed to ease your email marketing efforts;
more on email marketing software
Statistics about Email Marketing
Centralized online repository of statistics and research specific to the email marketing industry;
Email Marketing Trends by Industry and List Size - Trend Watch Q1 2006 (Adobe PDF document);
Spam - related statistics;
more email marketing statistics
Email Marketing - not SPAM!
What is SPAM? - The Net Abuse FAQ;
Email marketing ethics: how to avoid turning your marketing emails into unsoliticed commercial emails (SPAM);
Email marketing vs spamming: where is the border between optin emails and spamming;
Fight spam on the internet: the starting point, extensive information;
CAN-SPAM Act: the final text of S. 877 as it was passed by the US Senate on November 25, 2003;
Coalition Against Unsolicited Commercial Email (CAUCE);
more about email spamming
Email Marketing Communities and Blogs
WebProWorld email marketing forum: excellent source of information, great online community;
Email marketing experts forum: paid subscription access only;
Newsletters & email marketing forum: hundreds of email marketing related topics;
Email Experiece Council (EEC) blog;
more email marketing communities
Other Email Marketing Resources
Top 5 Email Marketing Books - learn about effective email marketing campaigns, successful newsletters, one-to-one permission marketing and more with these helpful books;
Email marketing glossary: definitions, related terms, articles.
SMTP Servers - send email limit & rate limits
Send Email Limit for SMTP Mail Servers - The Basics;
Email SMTP rate limit for Internet access providers (Comcast, Verizon, EarthLink, etc);
Mail server SMTP limit for web hosting providers (GoDaddy, RackSpace, HostWay, etc);
Send email SMTP limit for email address providers (Google Gmail, Yahoo Mail, Hotmail, AOL, etc).
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